Embellish Kickboxing Academy
A family-owned martial arts academy in Elk Grove. A full rebuild around the kids program, with class signup built into the site.
Visit the siteDistinguished Creative Co. · Sacramento
The call you never gotwent to whoever the answer named.
Enter your website to see how clearly it tells Google and AI what you do and where you work, with a score and what to fix first.
Recent work & how it checked out
Embellish Kickboxing Academy
Recent work · Embellish Kickboxing Academy
"Best kickboxing classes for beginners in Elk Grove?"
- ChatGPTNamed
- PerplexityNamed
- Google AINamed
A real run on a site I built, on one day. Answers vary run to run, and one run is not a promise about yours.
The missing piece
Somewhere between the work and the phone, there's a gap.
Who should I call?
The next stepLet's talk.
Website shown: Embellish Kickboxing Academy. Journey illustration.
01 / Discovery
The search comes first.
What you do and where you do it should be easy to find.
02 / Confidence
Make the good work visible.
Real work, clear information and a business that feels like you.
03 / Connection
Give them a clear next step.
Once they are ready, getting in touch should feel simple.
"I had trouble finding you."
A customer says it like it's nothing. It isn't nothing.
A newer shop keeps coming up first.
Not better at the work. Just easier to find.
Someone mentions your website.
And you change the subject.
Three years in or thirty, the work is good and referrals keep coming. The gap isn't the work. It's the middle, where somebody decides who to call.
Based in Sacramento, building for owners across Roseville, Elk Grove, Folsom, Rocklin and the rest of Placer County, and remotely anywhere the work fits.
Where the call goes
If AI can't understand your business, it can't recommend it.
01 / The sourceYour business.
Clearly understood.
Clearly understood.
02 / The places people look
Google Search ↗
The map ↗
AI answers ↗
Your next customer asks Google, the map or an AI tool who to call. Those tools read your website and your Google profile to decide. If yours doesn't say plainly what you do and where you do it, they answer with somebody else. That call never rings, so you never find out it existed.
The fix
The Local Visibility System
Getting found is a build. Staying found is a habit. One piece of work, in two phases.
A real build / EmbellishDesigned to be yours.
Designed to be yours.01Phase one
The website
A site you own outright, built so a customer can find you, trust you and call you, and so Google, the map and AI tools can read it. One project fee, paid once, built in 7 to 10 business days from kickoff, with revisions until you approve.
An ongoing rhythmYour voice. Kept current.
02Phase two
The work that keeps you found
Every month I publish in your voice, on your site and your Google profile, then re-run your score. Free for the first three months. After that it's monthly, with no contract, and your price is locked the day you start.
A full year of edits included.
Two builds at a time, so yours gets my attention.
The site is yours whether or not you keep me on.
Every month
Five minutes a month from you. The rest is on me.
I send five short questions. Your answers become two posts on your site and four on your Google profile, in your voice, and I read and edit every word before it goes anywhere. Slammed that month and never replied? It still publishes, written from your own site.
Then the scoreboard. Five questions your customers actually ask, put to ChatGPT, Google's AI answer and Perplexity. Every answer comes back named, shown or absent, graded by them and not by me. I don't promise you'll be named. Nobody honest can. If the number is zero, I show you zero.
This month's questions
5min.Your part.
Then back to your business.
Then back to your business.
- What did customers ask about most?
- Anything new you want more of?
- A job worth showing off?
The draft desk
- Two posts on your site
- Four posts on your Google profile
- Every word read by a human first
A human reads it first
Every word.
Every month.
I read and edit every word before it goes anywhere.
Chris SerraTwo places. One voice.
02Posts on your site
04Google profile posts
Your answers become useful content in the places people look.
The scoreboard · a real run
NamedEmbellish Kickboxing Academy, 22 September 2026
"Best kickboxing classes for beginners in Elk Grove?"
- ChatGPTNamed
- PerplexityNamed
- Google AINamed
A real run on a site I built, on one day. Answers vary run to run, and one run is not a promise about yours.
How I work
A studio of one, on purpose.
I'm Chris Serra. Twenty years of building websites, two builds at a time, and no templates or junior handoff between you and the work. Not the quick AI page being sold on every corner either. Twenty years of knowing what makes a phone ring, with the tools that make it fast.
- I built your site, so when something needs changing, I make the change myself.
- Your content comes from your answers about your own jobs and your own customers.
- Your price is locked the day you start, and the site is yours whether or not you keep me on.
- If we're not the right fit, I'll tell you. I'd rather point you somewhere else than take work I can't do well.
Work
Real owners. Real sites.
Patrick's Foundation Homes
Recovery residences in Humboldt County. A full site and brand from scratch, after a previous builder took the money and ran. That one came together in three days.
Visit the siteDistinguished Creative Co. built our website, designed professional graphics, and ran ad campaigns that helped our family-owned kickboxing academy grow like never before. They truly care about our success.
They always bring excellence, creativity, and a heart to serve, even on short notice. Their work has helped us communicate more effectively and bring our vision to life.
Questions
Answers, up front.
How much does it cost?
One project fee, paid once, and the site is yours from day one. I'll give you the number on our call, once I know what your business needs.
Can you guarantee I'll show up first on Google or in AI answers?
No, and be careful with anyone who does. What I control is whether your site gives Google and AI every reason to choose you. The scoreboard tells you honestly whether it's working.
I already have a website, or none at all. Where do we start?
Either way works. If you have a site, I keep what's working and rebuild what isn't. If you have nothing, we start from your work, your reviews and your Google profile.
I've been burned before. Why is this different?
Most of my clients were burned first. You own everything from day one, there's no lock-in, and I explain every piece in plain language.
Start here